charleston digital marketing

Display Advertising

Target your custom audience in a relevant location with animated Display Advertising across the web.

In today’s fast-paced digital world, getting your brand noticed can be a challenge. That’s where display advertising comes into play. At Charleston Digital Marketing, we offer comprehensive display advertising services designed to capture attention and drive results.

What is Display Advertising?

Display advertising is a form of online advertising that uses visually appealing elements like images, videos, animations, and other graphics to convey a message or promote a product/service. These ads appear on various websites, social media platforms, and other digital mediums, targeting users based on their browsing behavior and preferences.

Why Choose Display Advertising?

Display advertising offers numerous benefits for businesses of all sizes:

1. Enhanced Visibility: Display ads can appear on multiple platforms simultaneously, increasing your brand’s visibility and reach.

2. Targeted Advertising: With display ads, you can target specific demographics based on their interests, location, browsing history, and more.

3. Brand Awareness: Through creative and engaging visuals, display ads can help build brand awareness and recognition.

4. Measurable Results: Display advertising provides detailed analytics that allow you to track the effectiveness of your campaigns and make data-driven decisions.

5. Cost Effective: Display advertising gets your message in front of thousands every month for a fraction of the cost of other digital marketing platforms. 

Our Display Advertising Services

At Charleston Digital Marketing, we provide end-to-end display advertising solutions:

1. Strategy Development: We’ll work with you to develop a display advertising strategy that aligns with your business goals.

2. Creative Design: Our team of talented designers will create eye-catching and engaging ads that resonate with your target audience.

3. Campaign Management: We’ll manage your display ad campaigns, ensuring they’re optimized for maximum performance.

4. Analytics and Reporting: We provide detailed reports on your campaign’s performance, giving you insights into what’s working and where improvements can be made.

display advertising

FEATURES

01

RICH MEDIA

Utilize creative animation to capture the attention of customers.

02

CALL TO ACTION

Generate leads with a strong CTA
and click-through to your website.

03

HIGH FREQUENCY

Deliver more impressions to get
your brand noticed online.

04

DEVICES

Desktop | Mobile | Tablet

TARGETING

01

GEOGRAPHIC TARGETING

Ads are served to a custom geography
with zip code level targeting.

02

DEMOGRAPHIC TARGETING

Ads are served to specific
demographics based on gender, age,
income level, educational status, and
parenting status.

05

KEYWORD TARGETING

Ads are served to users who are
viewing content that contains relevant
keywords.

03

INTEREST TARGETING

Ads are served to users who are pre-
defined to have certain interests. This is based on browsing history, the content they are viewing, and other recent behaviors.

06

ADDRESSABLE

Ads are served at the household level to
audiences based on data or a first-party
list of addresses.

04

SITE RETARGETING

Ads are served to users who have visited the website in the past 30 days.
A tracking tag/pixel is required.

84% of marketers invest in programmatic digital display ads.

Charleston Digital Marketing Display Advertising

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